Case Study: See How We Launched a New Company in Four Months
Imagine you have worked on a new technology for ten long years and you finally get your patent to go to market. Now imagine the biggest trade show for your industry is only four months away and you have to create a new company and brand from scratch. Sounds pretty challenging right? Not for the WaddyFletch team!
In September of 2019, we were engaged by Chinese textile manufacturer Best Pacific to launch two new companies and brands in preparation for the Outdoor Retailer Show in January 2020. We had to create a parent company and a product brand. Our marching orders included everything you can imagine, including a logo, business cards, brand images, brand story, elevator pitch, website, sales video, printed brochures, garment hang tags, and a 20 x 20 trade show booth!
Here are some examples of what we created.