BRAND STRATEGY

BRAND MESSAGES

BRAND VISUALS

ADDITIONAL TOOLS

Fonts & Colors

Brand Font

Web Fonts

  • H1 – Montserrat 54px – Bold 700 – Pink (Web Color 6)
  • H2 – Montserrat 48px – Bold 700 – Pink (Web Color 6)
  • H3 – Montserrat 28px – Bold 700 – Black (Web Color 8)
  • H4 – Montserrat 20px – Medium 500 – Pink (Web Color 6)
  • H5 – Montserrat 21px – Bold 700 – Black (Web Color 8)
  • H6 – Montserrat 18px – Bold 700 – Black (Web Color 8)

Brand Colors

  • Pink – #ec0085 – Web color 6
  • Light Gray – #e8eaf0 – Web color 2
  • Dark Gray – #333333 – Web color 7
  • Black – #202020 – Web color 8
  • White – #ffffff – Web color 1