Branding Changes Everything
At WaddyFletch, we help ambitious companies build amazing brands that connect with customers and create raving fans.
Waddy and Fletch have more than five decades of experience in branding, storytelling and design, but our superpower is uncovering valuable insights about markets and customers that inform the brands we build. The truth is branding is less about logos and colors and more about strategy and positioning . Effective branding requires:
- A deep understanding of your target market and ideal customer
- A clear strategy to differentiate your business from the competition
- A compelling brand story, sales offer and brand promise that resonates with your target market
- A robust marketing plan to attract, persuade, convert and retain more customers, more profitably
WaddyFletch has created and refreshed brands for companies of all sizes from startups and small businesses to midsize and Fortune 500 companies. Let’s Get Started!
Strategy
Define Goals
Set Priorities
Assign Resources
Execute Plan
Measure Results
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Branding
Positioning and Messaging
Storytelling
Visual Identity
Our Holistic Branding Process
Branding goes beyond mere logos and color palettes; it’s about strategy, positioning, messaging and fulfilling your brand promise at every touchpoint along the customer journey.